Press Release: Spa Management Online Courses for 2013

Raison d’Etre brings real life spa education online
Grand Hotel Yogar Elin Pic

Raison d’Etre just announced the 2013 dates for their Spa Management Online Course launched last year. As passionate advocates for educating the future leaders of the spa industry the Raison d’Etre Team have managed to create a basic, yet all-encompassing Spa Management Online Course that gives junior staff tools, education and the opportunities to advance to the next level as well as more seasoned spa managers continuing education and insight in to current market trends.

The February 4th course is almost filled, however there is still time and space to register. Pre-registration for September 30th is also open at this time. In addition to the two scheduled course dates we are also able to now tailor make and provide the course other dates to a specific company, country or group of spa managers Annika Jackson, the company’s new Managing Director states.

-“There seem to still be little communication between spa businesses and educational institutes offering spa programmes…so the curriculum does not always align with current market needs. Although the number and quality of spa educational courses has improved, the area remains fragmented and we want to continue to fill that gap”. With our hands on experience in not only consulting but also managing spas, joint ventures and ownership we feel our course is unique, up to date with “a hand on the pulse” of today’s ever evolving Spa and Wellness Industry”, says Anna Bjurstam, owner of Raison d’Etre and founding Board Member of the Global Spa & Wellness Summit.

Words from Rodiyah Wilutami who went our online programme 2012: 
-“The spa management online course by Raison d’Etre met my expectations in every way and was the right next step for me after 9 years in the spa industry. All the course leaders were excellent and the setup was grea
t and well organized. This course made me rewrite my business strategy, so I will definitely benefit from these new skills in my future work. I would like to recommend this course by score 10 of 10 possible!”

Course Dates: February 4th and September 30th, 2013Ipad small Raison d'Etre
Cost: Euro 1,250

Course Modules:
1. Introduction
2. Sales, Marketing, PR
3. Leadership and HCM
4. Finance
5. Human Resources
6. Operations Management
7. Business Plan

For more information and registration please contact Josefin Rooth, Course Manager at the Stockholm, Sweden head office at 


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